The Travel Day โ†’ The Brand You Bring

Written By Katie Goar

Dearest reader, the friendly skies bring another reveal.

Two strangers seated next to me settled in.

One opened his iPad, picked a movie, chugged two Titoโ€™s, and feel asleep. He was a pharm salesperson. Company logo on the backpack.

The other was making notes, scrolling youtube highlights, shopping for fancy watches, and checking email. He was a college football scout.

Both had me laughing and cringing:
- Sure, dip out when you can.
- And always use a screen protector. Everyone can see your business.

But then I took inventory and wondered what my seat mate would say:
- why does she have so many snacks in her purse?
- how is she toggling between texting, sending memes, and typing so fast?
- why is she laughing?

And the leadership reminder โ€ฆ

๐˜๐จ๐ฎ ๐๐จ๐งโ€™๐ญ ๐ ๐ž๐ญ ๐ญ๐จ ๐ญ๐ฎ๐ซ๐ง ๐ฒ๐จ๐ฎ๐ซ ๐›๐ซ๐š๐ง๐ ๐จ๐ง ๐š๐ง๐ ๐จ๐Ÿ๐Ÿ. ๐˜๐จ๐ฎโ€™๐ซ๐ž ๐š๐ฅ๐ฐ๐š๐ฒ๐ฌ ๐ฅ๐ž๐š๐ฏ๐ข๐ง๐  ๐š ๐›๐ซ๐š๐ง๐ ๐ข๐ฆ๐ฉ๐ซ๐ž๐ฌ๐ฌ๐ข๐จ๐ง.

Want to share what your seatmate would say about you?

Katie Goar

Katie Goar started with Quadel in 2007 and began leading the company as president in 2015. She leads Quadel with a special focus on customer service and has shifted the companyโ€™s corporate culture, resulting in excellent client service. Katie brings decades of affordable housing experience, having held a mayor-appointed position in city government, a top-level management role within a public housing authority and provided portfolio oversight for 60,000 multifamily units before leading Quadel, a nationwide affordable housing consulting and training organization.

https://www.katiegoar.com/
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The Broken Chair Syndrome